Underground Hidden Dog Fences by DogWatch®
Explore Our Products
We’re pet owners, too! Our containment and training products work for dogs of all ages, shapes, and sizes and were designed with our own pets in mind. With over 35 years of experience creating innovative pet containment and training products, DogWatch is a name you can trust. Discover our full range of Pet Friendly™ solutions and user-friendly features today!
Dedicated Pet Professionals
Established in 1997, our DogWatch Dealership proudly serves Northern Alabama, and the surrounding area. We initially chose DogWatch for our own pets because of their superior products, industry-leading warranty, and reputation for excellent customer service. We fell in love with the brand and eventually decided to become DogWatch Dealers. We hope you will allow us to show you how a system from DogWatch can help keep your pets happy and safe. Read more
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What Our Customers Say
Posted on Google![]()
Parker LilesSeptember 2, 2026Trustindex verifies that the original source of the review is Google.
Jonathan, Chad, and Richard are all extremely knowledgeable about anything and everything Dogwatch, and they are all honest! Not to mention they act quick when you have problems with your collars, fence wire, or transmitters. Dogwatch of N AL is a true CLASS organization!!!Posted on Google![]()
Suzanne ConstanAugust 14, 2026Trustindex verifies that the original source of the review is Google.
The team is great! Always go above and beyond! I have had Dog Watch for about 30 years. They are fantastic. Whether it is maintenance on your fence, receivers or just needing batteries, they will take care of you. Cannot say enough good things about this company.Posted on Google![]()
Daniel BoylesJune 2, 2026Trustindex verifies that the original source of the review is Google.
Really happy with the install and professionalism. Great rep for the Dogwatch brand!Posted on Google![]()
Sarla ScherlisMay 28, 2026Trustindex verifies that the original source of the review is Google.
We have had our Electric fence Installed repaired and when needed. They have done a wonderful job over the years. Great company to work with.Posted on Google![]()
Kay TheodossMay 1, 2026Trustindex verifies that the original source of the review is Google.
Dog Watch is very responsive to any breaks in the line. Appreciate their ability to come fix the fence on the same day. So thankful for Chad.Posted on Google![]()
robin martinApril 21, 2026Trustindex verifies that the original source of the review is Google.
My husband accidentally cut through our Dogwatch line. Called and they came out the same day I called. Had it fixed in 15 minutes. Prompt and friendly service! Highly recommend!Posted on Google![]()
Rachel CountsApril 19, 2026Trustindex verifies that the original source of the review is Google.
My son ran over our invisible fence with the lawnmower and cut the line. I called DogWatch to request a repair, and they came the next day while I was at work and fixed it. I got a text with a link to pay. Easy peasy!!Posted on Google![]()
Tina CaudleApril 10, 2026Trustindex verifies that the original source of the review is Google.
Always quick, and reasonable.Posted on Google![]()
Jay MeekMarch 31, 2026Trustindex verifies that the original source of the review is Google.
Called for a cut wire and they came out within the hour and repaired it. We have been very happy with the dog fence over the past two yearsPosted on Google![]()
Kristen ThomasMarch 14, 2026Trustindex verifies that the original source of the review is Google.
DogWatch of North Alabama is amazing! Chad is very knowledgeable. He was on time and answered all my questions. He had us set up and going in less than 2 hours. Definitely recommend them!!Posted on Google![]()
Kevin KimberlyFebruary 19, 2026Trustindex verifies that the original source of the review is Google.
Dog Watch of North Alabama always does an amazing job for us. They are quick to answer calls, easy to work with and are trustworthy. Chad delivers every single time we need him.Posted on Google![]()
Susan SiniardFebruary 18, 2026Trustindex verifies that the original source of the review is Google.
We've used DogWatch for years through a couple of moves and multiple pups. They are always very attention and helpful with suggestions to keep our puppy safe and contained in our yard. Their response time is unmatched. Highly recommend.Posted on Google![]()
Christine WardFebruary 12, 2026Trustindex verifies that the original source of the review is Google.
Chad is a pleasure to work with. I appreciate his prompt reply and excellent service. We’ve been very happy with Dog Watch😊Posted on Google![]()
Lynn PattersonFebruary 10, 2026Trustindex verifies that the original source of the review is Google.
Best investment I ever made.Posted on Google![]()
LeAnne WootenJanuary 13, 2026Trustindex verifies that the original source of the review is Google.
This was a pretty big expense for me. But my peace of mind is worth every penny. They did a great job training me and my pup to appreciate the boundaries of our entire yard.
Trusted by Veterinarians
"Two months ago we got a great new dog but could not keep him contained in our yard. We got phone calls every time we left the house telling us that he had escaped again, and we worried for his safety. I called DogWatch and we had an appointment for a consultation just a few days later. Within the week, the fence was installed and the problem was literally SOLVED that day. As a veterinarian and a dog owner, I would highly recommend this company."
Dr. Jamie Textor | California
What is a Hidden Dog Fence?
A hidden fence is an underground dog fence system that uses an electronic signal to keep your dog within a designated area and away from potential dangers. An underground wire transmits a radio signal to your pet's receiver collar. Watch the video to see how it works!
DogWatch has been making hidden dog fence systems since 1990. Our fences are sold and installed by our network of over 200 independent DogWatch Dealers worldwide.
Common Questions
Hidden fences are created by burying a ‘boundary wire’ a few inches underground around your property. The buried wire carries a harmless, low level radio signal from a transmitter installed in your house or garage. Your pet wears a lightweight, waterproof receiver collar that recognizes the radio signal. As your pet approaches the buried wire, the receiver collar emits a warning signal (audible or vibration). If your pet travels further, he will receive a mild electrical stimulation (also called a “correction”) from the receiver collar. Through a training program, your pet learns to recognize his fence boundaries and learns to stop at the warning signal. Although there are differences in some of the product features, this is how all hidden fences work (DogWatch, Invisible Fence® and other radio fence brands.)
With an indoor system, the hidden wire runs around your couch, under the lip of the counter, around the trash or across a doorway or wherever you need to create either a containment area or an “off-limits” area. We also have “wireless” indoor units that do not require placement of a boundary wire. Give us a call to discuss your options.
Training is an important part of the process. After we install the hidden fence, we work with you to train your pet. The training includes teaching your pet to recognize the containment area boundaries through a combination of voice commands, audible warning signals from the receiver collar and visual flags that are set in the yard where the pet hears the warning alert. With training, the dog remembers the placement of the flags and associates the flags with the warning signal. As your pet learns, the flags are slowly taken away. Your pet also learns that if he continues beyond the flags and warning alert, he will receive a correction (a mild electrical stimulation from the collar). After training, most dogs do not cross the hidden boundary; they usually stop before the warning signal to avoid the correction.
We will initiate the training and provide instructions and support so you can complete and reinforce the training. After the initial training, your dog goes through a training session with you for a few minutes each day for about two weeks. We will develop a plan to meet the specific training needs of your pet(s).
The “stimulation” from the collar is a sensation similar to the static shock you receive after walking across a carpet in your socks. It is a brief, unpleasant sensation designed to deter a pet from leaving the boundary. After training, most dogs do not cross the hidden boundary and thus do not receive a correction.
The electronic stimulation will not “burn” your pet. In rare instances, prolonged or improper use of an electronic collar has resulted in a pet developing pressure sores on their necks. This situation is easily avoided by ensuring that the collar is fit properly and removed regularly. DogWatch strongly recommends removing your dog’s receiver collar daily when not in use.
The cost for a DogWatch Hidden Fence is almost always much less than traditional fencing. The cost varies based on which system is right for you, the number of pets, the size of the property, how many sidewalk and driveway cuts, if you want internal “garden loops”, etc. Contact us for a free consultation and an estimate for your property.
In addition to costing less than traditional fences, hidden fences provide more flexibility and more secure containment than traditional fences. For example, you can contain your dog in your yard, but keep him out of a pool area, garden or driveway gate. Plus, your dog cannot jump over, chew through or dig under a hidden fence. And hidden fences don’t need to be painted and don’t deteriorate like traditional fences.
There usually isn’t much difference in the cost of a DogWatch fence and other Dealer-installed brands (such as Invisible Fence®.) Retail brands may seem to cost less than the Dealer-installed brands, but they do not include installation (which can be challenging), training (which is very important), ongoing support or a good warranty program. Also, Dealer-installed products tend to be better quality than retail brands.
We offer a Lifetime Limited Warranty on our outdoor systems professionally installed by DogWatch of North Alabama. There is also a limited 30-day money-back guarantee if you are not satisfied with the system.
DogWatch is a privately-owned, people-oriented company that takes pride in our commitment to exceptional customer service. We strive to create the best pet containment products in the industry, and have been "surrounding pets with freedom" since 1990. Our engineers constantly research and develop new ways to make our products the safest for your pet and the easiest for you to use in your home. Our products are all designed, fully assembled and tested at our corporate headquarters in Natick, Massachusetts, USA.
DogWatch Is Not Invisible Fence®
Our underground hidden dog fences are often incorrectly referred to as "invisible fences." It's important to note that Invisible Fence® and Invisible Fencing® are brand names, products, and registered trademarks of Invisible Fence, Inc. Both DogWatch® and Invisible Fence® design, sell, and install hidden underground dog fences; however, there are significant differences in safety features, lifetime value, ease of use, and customer service. Explore the benefits of choosing a hidden dog fence from DogWatch.
Financing Plans Available
Prefer to pay over time rather than all at once? Prequalify for financing today and contact us to learn more about our services!